Styling a French pop band
In 2018 I worked on the branding and styling of a French pop band called BEL AIR.
You can listen to their music here .
I really love their music which makes me think of Metronomy or Arcade Fire with beautiful & poetic French lyrics. I enjoyed working on their wardrobe/style and I’m happy to share my moodboards* here.
*Please don’t use them without my approval. Thank you.
For my non-French friends here, their lyrics talk about dreams, travels, the sea and emotions.
I then transcribed the mood boards into 4 shopping lists for each of the member of the band. I think it’s important that each of them keep their own personality.